Corporate Social Responsibility: A Process Model of Sensemaking

Basu, Kunal and Palazzo, Guido (2008) Corporate Social Responsibility: A Process Model of Sensemaking. Academy of Management Review, 33 (1). pp. 122-136.


In contrast to content-based models of corporate social responsibility (CSR), we propose a process model of organizational sensemaking explaining how managers think, discuss, and act with respect to their key stakeholders and the world at large. We also propose a set of cognitive, linguistic, and conative dimensions to identify such an intrinsic orientation that guides CSR-related activities. Recognizing patterns of interrelationships among these dimensions might lead to a better understanding of a firm's CSR impact and generate a rich research agenda that links key organizational features to CSR character.

Item Type: Article
Keywords: Social Responsibility of Business; Business Ethics; Organizational Behavior
Subject(s): Corporate reputation
Centre: Oxford University Centre for Corporate Reputation
Faculty of Marketing
Date Deposited: 22 Jan 2012 17:24
Last Modified: 23 Oct 2015 14:06

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