Gastro-anomie and the diet making nexus: The social construction of health foods in The Australian Women’s Weekly over half a century

Schneider, Tanja and Davis, Teresa (2007) Gastro-anomie and the diet making nexus: The social construction of health foods in The Australian Women’s Weekly over half a century. In: European Conference of the Association for Consumer Research, Milan, Italy. (Unpublished)

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Abstract

The social construction of health food over half a century in magazine advertising in the Australian context is examined using documentary evidence and a socio-historical perspective. This paper explores the idea that health foods have over the years been socially constructed by multiple institutional players. Using a socio-historical analysis of one popular magazine, namely The Australian Women’s Weekly and advertising (as the overt manifestation of market forces) specifically we try to identify possible actors.

Item Type: Conference or Workshop Item (Paper)
Keywords: Food; Women; Advertising
Subject(s): Science & technology management
Centre: Institute for Science, Innovation and Society
Date Deposited: 27 Feb 2012 21:07
Last Modified: 23 Oct 2015 14:06
URI: http://eureka.sbs.ox.ac.uk/id/eprint/2211

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