Olegario, Rowena (2005) Thomas Heinrich and Bob Batchelor. Kotex, Kleenex, and Huggies: Kimberly-Clark and the Consumer Revolution in American Business (Review). Business History Review, 79 (3). pp. 635-638.
Kotex, Kleenex, Huggies: Kimberly-Clark and the Consumer Revolution in American Business, by Thomas Heinrich and Bob Batchelor, is reviewed.
|Keywords:||Book reviews; United States; Consumers|
|Centre:||Oxford University Centre for Corporate Reputation|
|Date Deposited:||05 Apr 2012 19:02|
|Last Modified:||23 Oct 2015 14:07|
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