We want the same thing: Projection in judgments of sexual intent

Lenton, Alison, Bryan, Angela, Hastie, Reid and Fischer, Oliver (2007) We want the same thing: Projection in judgments of sexual intent. Personality and Social Psychology Bulletin, 33 (7). pp. 975-988.


This article details two studies investigating the proximal role of social projection (i.e., assumed similarity) in judgments of sexual intent. Study 1 demonstrates that men and women who have a greater desire for casual sex are more likely to perceive sexual intent in others. Study 2 replicates this finding in a more realistic context and, further, situates judgments of sexual intent squarely into the cognitive domain, as results show that projection of casual sexual motivation is more likely when the target is similar to the perceiver and when the target's motivation is relatively ambiguous to begin with.

Item Type: Article
Keywords: Projection; Sexual intent; Sex difference; Judgment; Perceived similarity
Subject(s): Organisational behaviour
Centre: Faculty of Organisational Behaviour
Date Deposited: 21 Feb 2012 20:26
Last Modified: 23 Oct 2015 14:07
URI: http://eureka.sbs.ox.ac.uk/id/eprint/2988

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