Everything Must Go?

Cuthbertson, Richard (2008) Everything Must Go? The Retail Digest, Autumn 2008. pp. 8-9.

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The author reflects on the failure of retail stores in Great Britain to engage in price promotions. According to the author, there are only few stores, which have some form of price promotions. He adds that more stores now focus on product. He also asserts that those retailers with no price promotional activity tend to be the already low-price retailers and the niche players.

Item Type: Article
Subject(s): Retail
Centre: Oxford Institute of Retail Management
Date Deposited: 23 Oct 2012 12:00
Last Modified: 23 Oct 2015 14:07
URI: http://eureka.sbs.ox.ac.uk/id/eprint/4208

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