Too much Christmas turns shoppers away

Puccinelli, Nancy (2011) Too much Christmas turns shoppers away. Marketing Daily, 07/12/11.

Item Type: Article
Keywords: retail; marketing
Subject(s): Retail
Centre: Oxford Institute of Retail Management
Date Deposited: 20 Mar 2013 11:13
Last Modified: 23 Oct 2015 14:08
URI: http://eureka.sbs.ox.ac.uk/id/eprint/4486

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