Business Models for Strategy and Innovation

Sako, Mari (2012) Business Models for Strategy and Innovation. Communications of the ACM, 55 (7). pp. 22-24.


These days, we hear the phrase business model roll off the tongue of not only technology entrepreneurs and venture capitalists, but also corporate managers, public officials, and professionals. When the President of the Law Society of England and Wales asks what the business model for lawyers should be, or when a commodore states that his naval acumen has been put to test by the business model of Somali pirates, it is time to become more circumspect. What is so enticing but also elusive about business models and business model innovation? This column starts by asking when and how the term came into use, and then addresses three intriguing questions. Why does it continue to be an important concept in practice? Who should be in charge of innovating in business models? And how transferrable is a business model across companies?

Item Type: Article
Subject(s): International business
Date Deposited: 19 Sep 2018 08:32
Last Modified: 19 Sep 2018 08:32
Funders: N/A

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