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Items where Author is "Toubia, Olivier"

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Number of items: 3.

Article

Toubia, Olivier and Stephen, Andrew T. (2013) Intrinsic vs. Image-Related Utility in Social Media: Why Do People Contribute Content to Twitter? Marketing Science, 32 (3). pp. 368-392. Link to full text available through this repository.
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Stephen, Andrew T. and Toubia, Olivier (2010) Deriving Value from Social Commerce Networks. Journal of Marketing Research, 47 (2). pp. 215-228. Link to full text available through this repository.
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Stephen, Andrew T. and Toubia, Olivier (2009) Explaining the Power-Law Degree Distribution in a Social Commerce Network. Social Networks, 31 (4). pp. 262-270. Link to full text available through this repository.
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This list was generated on Sun Nov 17 09:58:19 2019 UTC.