Items where Keyword is "Product management" (Publications and Working Papers)

Up a level
Export as [feed] RSS
Group by: Creators | Item Type | No Grouping
Jump to: B | H | S
Number of items: 6.

B

Basu, Kunal (2001) The Lure of Global Brands. European Retail Digest, 29. pp. 15-16. Full text not available from this repository.
+

Basu, Kunal (2006) Merging Brands after Mergers. California Management Review, 48 (4). pp. 28-40. Full text not available from this repository.
+

Basu, Kunal (2002) Merging Brands: Designing the post M&A portfolio. Ivey Business Journal, 67 (2). Full text not available from this repository.
+

H

Hirschman, Elizabeth, Scott, Linda and Wells, William (1998) A Model of Product Discourse: Linking Consumer Practice to Cultural Texts. Journal of Advertising, 27 (1). pp. 33-50. Full text not available from this repository.
+

S

Scavarda, Luiz Felipe, Reichhart, Andreas, Hamacher, Silvio and Holweg, Matthias (2010) Managing product variety in emerging markets. International Journal of Operations and Production Management, 30 (2). pp. 205-224. Link to full text available through this repository.
+

Seidel, Victor and Pinto, John (2005) Social Science Strategies for User-Focused Innovation and Design Management. Design Management Review, 16 (4). pp. 73-79. Link to full text available through this repository.
+

This list was generated on Wed Sep 20 08:36:53 2017 WEST.