Items where Keyword is "Television advertising" (Publications and Working Papers)

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Number of items: 2.

H

Hirschman, Elizabeth, Scott, Linda and Wells, William (1998) A Model of Product Discourse: Linking Consumer Practice to Cultural Texts. Journal of Advertising, 27 (1). pp. 33-50. Full text not available from this repository.
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S

Scott, Linda (1991) For the Rest of Us: A Reader-Oriented Interpretation of Apple's '1984' Commercial. Journal of Popular Culture, 25 (1). pp. 67-81. Link to full text available through this repository.
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This list was generated on Sun Sep 24 16:43:53 2017 WEST.