Items where Keyword is "copula model publicity" (Publications and Working Papers)

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Stephen, Andrew T. and Galak, Jeff (2012) The Effects of Traditional and Social Earned Media on Sales: A Study of a Microlending Marketplace. Journal of Marketing Research, 49 (5). pp. 624-639. Link to full text available through this repository.

This list was generated on Fri May 25 16:30:10 2018 WET.