Items where Keyword is "market research" (Publications and Working Papers)

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Number of items: 2.

S

Schneider, Tanja and Woolgar, Steve (2012) Technologies of ironic revelation: enacting consumers in neuromarkets. Consumption, Markets & Culture. pp. 1-12. Link to full text available through this repository.
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X

Xun, Jiyao and Reynolds, Jonathan (2010) Applying netnography to market research: the case of the online forum. Journal of Targeting, Measurement and Analysis for Marketing, 18. pp. 17-31. Full text availability may be restricted.
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This list was generated on Mon Sep 25 10:55:09 2017 WEST.