Items where Subject is "Markets"

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Number of items at this level: 27.

C

Chae, Inyoung, Stephen, Andrew T., Bart, Yakov and Yao, Dai (2016) Spillover Effects in Seeded Word-of-Mouth Marketing Campaigns. Marketing Science, 36 (1). pp. 89-104. Link to full text available through this repository.
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Crolic, Cammy and Janiszewski, Chris (2016) Hedonic Escalation: When Food Just Tastes Better and Better. Journal of Consumer Research, 43 (3). pp. 388-406.
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D

Deighton, John, Goldenberg, Jacob and Stephen, Andrew T. (2017) Introduction to Special Issue: The Consumer in a Connected World. Journal of the Association of Consumer Research, 2 (2). pp. 137-139.
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Devins, Caryn, Koppl, Roger, Kauffman, Stuart and Felin, Teppo (2016) Still Against Design: A Response to Steven Calabresi, Sanford Levinson, and Vernon Smith. Arizona State Law Journal, 48 (1). pp. 241-248. Full text availability may be restricted.
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G

Grewal, Lauren, Stephen, Andrew T. and Coleman, Nicole Verrochi When Posting About Products in Social Media Backfires: The Negative Effects of Consumer Identity-Signaling on Product Interest. Journal of Marketing Research. (Accepted) Link to full text available through this repository.
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Grewal, Lauren, Stephen, Andrew T. and Coleman, Nicole Verrochi (2016) When posting aspirational products in social media lowers interest in luxury: relationships between self-concept, social signaling, and ownership. Saïd Business School Working Paper.
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H

Hadi, Rhonda and Block, Lauren (2014) I take therefore I choose? The impact of active vs. passive acquisition on food consumption. Appetite, 80 (1). pp. 168-173. Link to full text available through this repository.
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Hadi, Rhonda and Block, Lauren Warm Hearts and Cool Heads: Uncomfortable Temperature Influences Reliance on Affect in Decision Making. Journal of the Association for Consumer Research. (Accepted) Full text availability may be restricted.
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Hadi, Rhonda and Valenzuela, Ana (2014) A meaningful embrace: Contingent effects of embodied cues of affection. Journal of Consumer Psychology, 24 (4). pp. 520-532.
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Hildebrand, Diogo, Harding, R.Dustin and Hadi, Rhonda (2018) Culturally-Contingent Cravings: How Holistic Thinking Increases Susceptibility to Occasion-Setting Cues in Food Appeals. Journal of Consumer Psychology. (Accepted) Full text availability may be restricted.
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L

Lamberton, Cait Poynor and Stephen, Andrew T. (2016) A Thematic Exploration of Digital, Social Media, and Mobile Marketing Research’s Evolution from 2000 to 2015 and an Agenda for Future Research. Journal of Marketing, 80 (6). pp. 146-172. Full text availability may be restricted.
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P

Poyner Lamberton, Cate and Stephen, Andrew T. (2015) Taking Stock of the Digital Revolution: A Critical Analysis and Agenda for Digital, Social Media, and Mobile Marketing Research. Saïd Business School Working Paper.
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Puccinelli, Nancy, Wilcox, Keith and Grewal, Dhruv (2015) Consumers' Response to Commercials: When the Energy Level in the Commercial Conflicts with the Media Context. Journal of Marketing, 79 (2). pp. 1-18. Link to full text available through this repository.
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R

Ramírez, Rafael, Moody, Glyn, Robinson, Cassie and Baig, Roger (2018) Scenario Planning and Libraries. Project Report. IFLA. Link to full text available through this repository.
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S

Stephen, Andrew T. (2017) Here Comes the Hyper-Connected Augmented Consumer. GFK Marketing Intelligence Review, 9 (2). pp. 10-17. Link to full text available through this repository.
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Stephen, Andrew T. (2016) The Role of Digital and Social Media Marketing in Consumer Behavior. Current Opinion in Psychology, 10. pp. 17-21.
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Stephen, Andrew T., Dover, Yaniv, Muchnik, Lev and Goldenberg, Jacob (2017) Pump It Out! The Effect of Transmitter Activity on Content Propagation in Social Media. Saïd Business School Working Paper.
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Stephen, Andrew T. and Lehmann, Donald R. (2016) How Word-Of-Mouth Transmission Encouragement Affects Consumers' Transmission Decisions, Receiver Selection, and Diffusion Speed. International Journal of Research in Marketing, 33 (4). pp. 755-766. Link to full text available through this repository.
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Stephen, Andrew T., Scianda, Michael and Inman, Jeffrey (2015) Is it What You Say or How You Say it? How Content Characteristics Affect Consumer Engagement with Brands on Facebook. Saïd Business School Working Paper.
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Stephen, Andrew T. and Zubcsek, Peter P. (2015) People Offer Better Ideas When They Can’t See What Others Suggest. Harvard Business Review, 24th July. Link to full text available through this repository.
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Stephen, Andrew T., Zubcsek, Peter P. and Goldenberg, Jacob (2016) Lower Connectivity Is Better: The Effects Of Network Structure On Customer Innovativeness In Interdependent Ideation Tasks. Journal of Marketing Research, 53 (2). pp. 263-279. Link to full text available through this repository.
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Swaminathan, Vanitha, Groening, Christopher, Mittal, Vikas and Thomaz, Felipe (2014) How Achieving the Dual Goal of Customer Satisfaction and Efficiency in Mergers Affects a Firm’s Long-Term Financial Performance. Journal of Service Research, 17 (2). pp. 182-194. Link to full text available through this repository.
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T

Thomaz, Felipe, Stephen, Andrew T. and Swaminathan, Vanitha (2015) Using Social Media Monitoring Data to Forecast Online Word-of-Mouth Valence: A Network Autoregressive Approach. Saïd Business School Working Paper.
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Thomaz, Felipe and Swaminathan, Vanitha (2015) What Goes Around Comes Around: Spreading Risk Through Strategic Alliances in Highly Embedded Networks. Journal of Marketing, 79 (5). pp. 63-79. Link to full text available through this repository.
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V

Valenzuela, Ana and Hadi, Rhonda (2017) Implications of Product Anthropomorphism Through Design. In: The Routledge Companion to Consumer Behavior. Routledge, Abingdon, pp. 82-96. ISBN 978-1138695160 Full text not available from this repository.
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W

Wilcox, Keith, Laran, Juliano, Stephen, Andrew T. and Zubcsek, Peter P. (2016) How Being Busy Can Increase Motivation and Reduce Task Completion Time. Journal of Personality and Social Psychology, 110 (3). pp. 371-384.
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Z

Zhang, Yuchi, Trusov, Michael, Stephen, Andrew T. and Jamal, Zainab (2017) Online Shopping and Social Media: Friends or Foes? Journal of Marketing, 81 (6). pp. 24-41. Full text availability may be restricted.
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This list was generated on Wed Dec 19 05:06:01 2018 UTC.